Yu-Hui Fang

29 papers Journal 25Unranked 4
YearRankTypeTitle / Venue / Authors
2025 J jnl
A dedication-constraint model of omnichannel shopping journey.
Electron. Mark.
Chia-Ying Li, Chien Hsiang Liao, Yu-Hui Fang
2025 J jnl
Avoiding customer cross-channel behavior in omnichannel retailing: An uncertainty reduction theory perspective.
Electron. Mark.
Yu-Hui Fang, Chia-Ying Li
2024 J jnl
Super app on demand: Exploring the impact of service synergy on willingness to use a new service.
Electron. Commer. Res. Appl.
Yu-Hui Fang, Chien Hsiang Liao, Chia-Ying Li
2024 J jnl
The power of choice: Examining how selection mechanisms shape decision-making in online community engagement.
Decis. Support Syst.
Jung-Kuei Hsieh, Yu-Hui Fang, Chien Hsiang Liao
2023 J jnl
Investigating drivers of service extension success for a super app.
Comput. Hum. Behav.
Yu-Qian Zhu, Yu-Hui Fang, Sh-Yin Lim
2023 J jnl
Knowledge hiding and sharing with mobile social networking applications: an integrated model of antecedents and outcomes.
Int. J. Mob. Commun.
Yu-Hui Fang, Chia-Ying Li
2022 J jnl
Does the sharing economy change conventional consumption modes?
Int. J. Inf. Manag.
Yu-Hui Fang, Chia-Ying Li
2022 J jnl
The more we get together, the more we can save? A transaction cost perspective.
Int. J. Inf. Manag.
Chia-Ying Li, Yu-Hui Fang
2021 J jnl
Building brand loyalty and endorsement with brand pages: integration of the lens of affordance and customer-dominant logic.
Inf. Technol. People
Yu-Hui Fang, Chia-Ying Li, Zeeshan Ahmed Bhatti
2021 J jnl
How does participation and browsing affect continuance intention in virtual communities? An integration of curiosity theory and subjective well-being.
Behav. Inf. Technol.
Yu-Hui Fang, Chia-Ying Li, Ghulam Ali Arain, Zeeshan Ahmed Bhatti
2021 J jnl
Toward better purchase decision-performance: Linking person-environment fit to explorative and exploitative use of branded applications.
Electron. Commer. Res. Appl.
Chia-Ying Li, Yu-Hui Fang
2020 J jnl
Leveraging sociability for trust building on social commerce sites.
Electron. Commer. Res. Appl.
Yu-Hui Fang, Chia-Ying Li
2020 J jnl
Top-down knowledge hiding and innovative work behavior (IWB): a three-way moderated-mediation analysis of self-efficacy and local/foreign status.
J. Knowl. Manag.
Ghulam Ali Arain, Zeeshan Ahmed Bhatti, Imran Hameed, Yu-Hui Fang
2019 J jnl
An app a day keeps a customer connected: Explicating loyalty to brands and branded applications through the lens of affordance and service-dominant logic.
Inf. Manag.
Yu-Hui Fang
2019 J jnl
Predicting continuance intention toward mobile branded apps through satisfaction and attachment.
Telematics Informatics
Chia-Ying Li, Yu-Hui Fang
2018 — conf
Understanding Game Players' Service Experience Evaluation: Do Augmented Reality Features Matter?
PACIS
Chia-Ying Li, Yu-Hui Fang
2017 J jnl
Coping with fear and guilt using mobile social networking applications: Knowledge hiding, loafing, and sharing.
Telematics Informatics
Yu-Hui Fang
2017 J jnl
Involuntary migration in cyberspaces: The case of MSN messenger discontinuation.
Telematics Informatics
Yu-Hui Fang, Kwei Tang
2016 — conf
Does Service-dominant Logic Matter? Toward a Unifying Model for continuance of branded Applicatio.
PACIS
Yu-Hui Fang, Chia-Ying Li
2015 J jnl
Building Community Citizenship Behaviors: The Relative Role of Attachment and Satisfaction.
J. Assoc. Inf. Syst.
Chao-Min Chiu, Yu-Hui Fang, Eric T. G. Wang
2014 J jnl
Beyond the Credibility of Electronic Word of Mouth: Exploring eWOM Adoption on Social Networking Sites from Affective and Curiosity Perspectives.
Int. J. Electron. Commer.
Yu-Hui Fang
2014 J jnl
Exploring Online Double Deviation Effect from Psychological Contract Violation, Emotion, and Power Perspectives.
Pac. Asia J. Assoc. Inf. Syst.
Yu-Hui Fang, Chao-Min Chiu
2014 J jnl
Understanding customers' repeat purchase intentions in B2C e-commerce: the roles of utilitarian value, hedonic value and perceived risk.
Inf. Syst. J.
Chao-Min Chiu, Eric T. G. Wang, Yu-Hui Fang, Hsin-Yi Huang
2012 J jnl
Does online interactivity matter? Exploring the role of interactivity strategies in consumer decision making.
Comput. Hum. Behav.
Yu-Hui Fang
2011 J jnl
Understanding Customers' Satisfaction and Repurchase Intentions: An Integration of IS Success Model, Trust, and Justice.
Internet Res.
Yu-Hui Fang, Chao-Min Chiu, Eric T. G. Wang
2010 — conf
Exploring Consumers' Coping Behaviors in Online Double Deviation Scenarios: From Power Perspective.
PACIS
Yu-Hui Fang, Chao-Min Chiu, Ting-Peng Liang
2010 J jnl
In justice we trust: Exploring knowledge-sharing continuance intentions in virtual communities of practice.
Comput. Hum. Behav.
Yu-Hui Fang, Chao-Min Chiu
2009 — conf
Antecedents of Citizenship Behaviors in Open Professional Virtual Communities.
PACIS
Chao-Min Chiu, Eric T. G. Wang, Yu-Hui Fang
2009 J jnl
Determinants of customer repurchase intention in online shopping.
Online Inf. Rev.
Chao-Min Chiu, Chen-Chi Chang, Hsiang-Lan Cheng, Yu-Hui Fang