Ying Hua

19 papers B 1Journal 12Unranked 6
YearRankTypeTitle / Venue / Authors
2025 J jnl
The Impact of Digital Marketing Capability on Firm Performance: Empirical Evidence from Chinese Listed Manufacturing Firms.
J. Theor. Appl. Electron. Commer. Res.
Zhihao Liang, Jinming Du, Ying Hua
2024 J jnl
"I felt like I was on campus" creating a situated learning environment through Instagram.
Res. Pract. Technol. Enhanc. Learn.
Wangda Zhu, Ying Hua, Luping Wang
2024 — conf
Adversarial Attacks on Network Intrusion Detection Systems Based on Federated Learning.
ICIC (9)
Ziyuan Yang, Haipeng Qu, Ying Hua, Xiaoshuai Zhang, Xijun Lin
2024 J jnl
Discovering the Juxtaposed Affordances in Digitally Transformed Live Streaming E-commerce: a Mixed-Methods Study from a Vicarious Learning Perspective.
Eur. J. Inf. Syst.
Ying Hua, Dongyi Wang, Xin (Robert) Luo, Fang-Kai Chang, Yitian Xie
2024 J jnl
Enhancing students' learning experience using social networking applications: evidence from a random experiment.
Interact. Learn. Environ.
Wangda Zhu, Ying Hua
2024 J jnl
Enhancing undergraduates' engagement in a learning community by including their voices in the technological and instructional design.
Comput. Educ.
Wangda Zhu, Gaoxia Zhu, Ying Hua
2024 B conf
Federated Unlearning for Samples Based on Adaptive Gradient Ascent of Angles.
TrustCom
Ying Hua, Hui Xia, Shuo Xu
2023 J jnl
Research on Credit Evaluation Indicator System of High-Tech SMEs: From the Social Capital Perspective.
Syst.
Zhihao Liang, Jinming Du, Ying Hua, Yanbo Si, Miao Li
2022 J jnl
Big arena, small potatoes: A mixed-methods investigation of atmospheric cues in live-streaming e-commerce.
Decis. Support Syst.
Dongyi Wang, Xin (Robert) Luo, Ying Hua, Jose Benitez
2022 J jnl
Proposing Customers Economic Value or Relational Value? A Study of Two Stages of the Crowdfunding Project.
Decis. Sci.
Shuang (Sara) Ma, Ying Hua, Dahui Li, Yonggui Wang
2022 J jnl
Share and embrace demographic and location diversity: Creating an Instagram-based inclusive online learning community.
Br. J. Educ. Technol.
Wangda Zhu, Ying Hua, Gaoxia Zhu, Luping Wang
2021 J jnl
The Paradox of Word-of-Mouth in Social Commerce: Exploring the Juxtaposed Impacts of Source Credibility and Information Quality on SWOM Spreading.
Inf. Manag.
Xusen Cheng, Yu Gu, Ying Hua, Xin (Robert) Luo
2020 J jnl
Monetary Rewards, Intrinsic Motivators, and Work Engagement in the IT-Enabled Sharing Economy: A Mixed-Methods Investigation of Internet Taxi Drivers.
Decis. Sci.
Ying Hua, Xusen Cheng, Tingting Hou, Rob Luo
2019 — conf
Exploring How Blockchain Impacts Loyalty Program Participation Behaviors: An Exploratory Case Study.
HICSS
Lu Wang, Xin Luo, Ying Hua, Jing Wang
2019 — conf
How to Manage the Virtual Brand Community to Improve Brand Preference: Views from the Perceived Interactivity.
HICSS
Junxuan Zhu, Ying Zhu, Ying Hua
2017 J jnl
To reward or develop identification in online brand communities: evidence from emerging markets.
Inf. Technol. Dev.
Ying Hua, Shuang (Sara) Ma, Yonggui Wang, Qimeng Wan
2014 — conf
Study on Driving Forces of UGC Adoption Behavior in Service Industry: A Platform Feature Based Model.
I3E
Ying Hua, Jin Chen, Yonggui Wang
2014 — conf
What Influence User Generated Content Adoption Behavior in a Weak-tie dominant Social Media Context: a Theoretical Model.
PACIS
Ying Hua, Yonggui Wang
2007 — conf
An Approach of Combustion Diagnosis in Boiler Furnace Based on Phase Space Reconstruction.
ICIC (3)
Shaohua Ma, Zhiyuan Cai, Ying Hua, Xiaobai Li, Yangyang Ge