Thamaraiselvan Natarajan

11 papers Journal 11
YearRankTypeTitle / Venue / Authors
2025 J jnl
The future of human experience: the drivers of user adoption of the metaverse.
Online Inf. Rev.
P. Pragha, Krantiraditya Dhalmahapatra, Thamaraiselvan Natarajan
2025 J jnl
Unveiling metaverse sentiments using machine learning approaches.
Kybernetes
Thamaraiselvan Natarajan, P. Pragha, Krantiraditya Dhalmahapatra, Deepak Ramanan Veera Raghavan
2024 J jnl
Does integrated store service quality stimulate omnichannel shoppers' augmenting, co-developing, influencing and mobilizing behaviors? Moderating role of perceived relationship investment.
Kybernetes
Thamaraiselvan Natarajan, Deepak Ramanan V
2024 J jnl
How does channel integration quality promote omnichannel customer citizenship behavior? The moderating role of the number of channels used and gender.
Kybernetes
Thamaraiselvan Natarajan, Deepak Ramanan V, Jegan Jayapal
2022 J jnl
Suspicious tweet identification using machine learning approaches for improving social media marketing analysis.
Int. J. Bus. Intell. Data Min.
Senthil Arasu Balasubramanian, B. Jonath Backia Seelan, Thamaraiselvan Natarajan
2019 J jnl
Business health characterisation of listed Indian companies using data mining techniques.
Int. J. Bus. Inf. Syst.
Senthil Arasu Balasubramanian, G. S. Radhakrishna, P. Sridevi, Thamaraiselvan Natarajan
2016 J jnl
A Modified Approach For Information Systems Success In The Context Of Internet Banking Using Structural Equation Modelling with R: An Empirical Study From India.
Int. J. E Bus. Res.
Veeraraghavan Jagannathan, Senthilarasu Balasubramanian, Thamaraiselvan Natarajan
2015 J jnl
Examining beliefs, values and attitudes towards social media advertisements: results from India.
Int. J. Bus. Inf. Syst.
Thamaraiselvan Natarajan, Janarthanan Balakrishnan, Senthilarasu Balasubramanian, Jeevananthan Manickavasagam
2013 J jnl
The State Of Internet Marketing Research (2005-2012): A Systematic Review Using Classification and Relationship Analysis.
Int. J. Online Mark.
Thamaraiselvan Natarajan, Janarthanan Balakrishnan, Senthilarasu Balasubramanian, Jeevananthan Manickavasagam
2011 J jnl
Facades of Attractive Employer in Indian IT Industry: Existing Employee Perspective.
Int. J. Hum. Cap. Inf. Technol. Prof.
Saraswathy R. Aravinda Rajah, Thamaraiselvan Natarajan, B. Senthilarasu, Sivagnanasundaram Manikavasagam
2011 J jnl
Snapshot of Personnel Productivity Assessment in Indian IT Industry.
Int. J. Inf. Technol. Proj. Manag.
Thamaraiselvan Natarajan, Saraswathy R. Aravinda Rajah, Sivagnanasundaram Manikavasagam