Stefanos Balaskas

16 papers C 2Journal 10Unranked 4
YearRankTypeTitle / Venue / Authors
2026 J jnl
From Recommendations to Delegation: A Systematic Review Mapping Agentic AI in E-Commerce and Its Consumer Effects.
Inf.
Stefanos Balaskas
2026 J jnl
When Interfaces "Act for You": An Eye-Tracking Experiment on Delegation, Transparency Cues, and Trust in Agentic Shopping Assistants.
Multimodal Technol. Interact.
Stefanos Balaskas, Kyriakos Komis, Ioanna Yfantidou, Dimitra Skandali
2025 J jnl
Determinants of ChatGPT Adoption Intention in Higher Education: Expanding on TAM with the Mediating Roles of Trust and Risk.
Inf.
Stefanos Balaskas, Vassilios Tsiantos, Sevaste Chatzifotiou, Maria Rigou
2025 J jnl
Digital Persuasion in the Classroom: Middle School Students' Perceptions of Neuromarketing and Screen-Based Advertising.
Digit.
Stefanos Balaskas, Christos Zotos, Lamprini Lourida, Kyriakos Komis
2025 J jnl
Explainability, Safety Cues, and Trust in GenAI Advisors: A SEM-ANN Hybrid Study.
Future Internet
Stefanos Balaskas, Ioannis Stamatiou, George S. Androulakis
2025 C conf
Exploring the Factors Influencing Educators' Acceptance of Gamification for Middle School Students.
EDUCON
Maria Koutroumani, Stefanos Balaskas, Maria Rigou
2025 J jnl
From E-Government to AI E-Government: A Systematic Review of Citizen Attitudes.
Informatics
Ioanna Savveli, Maria Rigou, Stefanos Balaskas
2025 J jnl
Mapping the Gaze: Comparing the Effectiveness of Bowel-Cancer Screening Advertisements.
Inf.
Ioanna Yfantidou, Marek Palace, Stefanos Balaskas, Christian Von Wagner, Lee Smith, Brandon May, Jazzine Samuel, Meghna Srivastava, Carlos Santos Barea, Sandro Stoffel
2025 J jnl
Understanding Behavioral Intention to Use Moodle in Higher Education: The Role of Technology Acceptance, Cognitive Factors, and Motivation.
Syst.
Stefanos Balaskas, Vassilios Tsiantos, Sevaste Chatzifotiou, Lamprini Lourida, Maria Rigou, Kyriakos Komis
2024 C conf
"Let's be Pirates": An Educational Treasure Hunting Location-Based Game for Exploring Points of Historical Interest.
EDUCON
Stefanos Balaskas, Maria Koutroumani, Maria Rigou
2024 — conf
Learning through Gamification as perceived by Educators: A Survey-based Analysis of Affecting and Mediating Factors using SEM.
PCI
Maria Koutroumani, Stefanos Balaskas, Maria Rigou
2024 J jnl
Perspectives of Young Digital Natives on Digital Marketing: Exploring Annoyance and Effectiveness with Eye-Tracking Analysis.
Future Internet
Stefanos Balaskas, Georgia Kotsari, Maria Rigou
2024 — conf
Understanding User Attention and Engagement in Digital Marketing: An Eye-Tracking Analysis of Native Advertisements.
PCI
Theodora Kremantala, Stefanos Balaskas, Maria Rigou
2023 — conf
The effects of emotional appeals on visual behavior in the context of green advertisements: An exploratory eye-tracking study.
PCI
Stefanos Balaskas, Maria Rigou
2022 — conf
Flat vs Skeuomorphic Design for Smart Home Devices: An Exploratory Eye-Tracking Study.
PCI
Dimitrios Krallis, Stefanos Balaskas, Maria Rigou
2021 J jnl
Effect of Personality Traits on Banner Advertisement Recognition.
Inf.
Stefanos Balaskas, Maria Rigou