Shao-Kang Lo

19 papers Journal 19
YearRankTypeTitle / Venue / Authors
2024 J jnl
Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention.
Electron. Commer. Res.
Ai-Yun Hsieh, Shao-Kang Lo, Yujong Hwang
2024 J jnl
Social Anxiety and Online Media Choice: Visual Anonymity as a Key.
Int. J. Hum. Comput. Interact.
Ai-Yun Hsieh, Shao-Kang Lo, Yu-Ping Chiu, Yujong Hwang
2021 J jnl
Do not allow pop-up ads to appear too early: Internet users' browsing behaviour to pop-up ads.
Behav. Inf. Technol.
Ai-Yun Hsieh, Shao-Kang Lo, Yu-Ping Chiu, Ting Lie
2019 J jnl
Exploring why people spend more time shopping online than in offline stores.
Comput. Hum. Behav.
Yu-Ping Chiu, Shao-Kang Lo, Ai-Yun Hsieh, Yujong Hwang
2018 J jnl
Effects of banner Ad shape and the schema creating process on consumer internet browsing behavior.
Comput. Hum. Behav.
Chih-Wei Liu, Shao-Kang Lo, Ai-Yun Hsieh, Yujong Hwang
2017 J jnl
How colour similarity can make banner advertising effective: insights from Gestalt theory.
Behav. Inf. Technol.
Yu-Ping Chiu, Shao-Kang Lo, Ai-Yun Hsieh
2017 J jnl
What consumers see when time is running out: Consumers' browsing behaviors on online shopping websites when under time pressure.
Comput. Hum. Behav.
Chih-Wei Liu, Ai-Yun Hsieh, Shao-Kang Lo, Yujong Hwang
2016 J jnl
The relationship between online game playing motivation and selection of online game characters - the case of Taiwan.
Behav. Inf. Technol.
Shao-Kang Lo, Ting Lie, Chiuan-Luen Li
2014 J jnl
Keyword advertising is not what you think: Clicking and eye movement behaviors on keyword advertising.
Electron. Commer. Res. Appl.
Shao-Kang Lo, Ai-Yun Hsieh, Yu-Ping Chiu
2014 J jnl
Reasons for Avatar Gender Swapping by Online Game Players: A Qualitative Interview-Based Study.
Int. J. E Bus. Res.
Yu-Jen Chou, Shao-Kang Lo, Ching-I Teng
2013 J jnl
Contradictory deceptive behavior in online dating.
Comput. Hum. Behav.
Shao-Kang Lo, Ai-Yun Hsieh, Yu-Ping Chiu
2013 J jnl
Photograph and model use within an online auction page for influencing buyer's bidding behavior.
Online Inf. Rev.
Shao-Kang Lo, Yu-Ping Chiu, Ai-Yun Hsieh
2013 J jnl
Source effect of advertised reference price influences on transaction value in online shopping environments.
Electron. Commer. Res.
Shao-Kang Lo, Yu-Jen Chou, Ching-I Teng
2013 J jnl
The influence of equivocality in purchasing tasks on the selection of transaction channels in online auctions.
Behav. Inf. Technol.
Shao-Kang Lo
2009 J jnl
Mutual self-disclosure online in the B2C context.
Internet Res.
Yu-Jen Chou, Ching-I Teng, Shao-Kang Lo
2008 J jnl
The Nonverbal Communication Functions of Emoticons in Computer-Mediated Communication.
Cyberpsychology Behav. Soc. Netw.
Shao-Kang Lo
2008 J jnl
The impact of online game character's outward attractiveness and social status on interpersonal attraction.
Comput. Hum. Behav.
Shao-Kang Lo
2007 J jnl
How to Know and Choose Online Games: Differences between Current and Potential Players.
Cyberpsychology Behav. Soc. Netw.
Ching-I Teng, Shao-Kang Lo, Pe-Cheng Wang
2005 J jnl
Physical Interpersonal Relationships and Social Anxiety among Online Game Players.
Cyberpsychology Behav. Soc. Netw.
Shao-Kang Lo, Chih-Chien Wang, Wenchang Fang