Sara H. Hsieh

15 papers Journal 9Unranked 6
YearRankTypeTitle / Venue / Authors
2022 J jnl
Artificial intelligent chatbots as brand promoters: a two-stage structural equation modeling-artificial neural network approach.
Internet Res.
Crystal T. Lee, Ling-Yen Pan, Sara H. Hsieh
2022 J jnl
Can social media-based brand communities build brand relationships? Examining the effect of community engagement on brand love.
Behav. Inf. Technol.
Crystal T. Lee, Sara H. Hsieh
2022 J jnl
Capturing behavioural outcomes through branded applications: the perspective of the investment model.
Internet Res.
Timmy H. Tseng, Sara H. Hsieh, Crystal T. Lee
2022 J jnl
Psychological empowerment and user satisfaction: Investigating the influences of online brand community participation.
Inf. Manag.
Sara H. Hsieh, Crystal T. Lee, Timmy H. Tseng
2022 — conf
Why Consumers Stay Connected with Branded Applications: The Embeddedness Perspective.
PACIS
Timmy H. Tseng, Crystal T. Lee, Sara H. Hsieh, Wun-Xuan Wu
2020 J jnl
Traces of mobility: Examining location disclosure on social networks with mobile location tagging.
Telematics Informatics
Sara H. Hsieh, Crystal T. Lee
2019 J jnl
Determinants of emoticon usage in mobile instant messaging: a construal level theory perspective.
Behav. Inf. Technol.
Timmy H. Tseng, Sara H. Hsieh
2018 — conf
Drivers of Online Brand Community Value Creation: The Role of Psychological Empowerment.
HICSS
Sara H. Hsieh, Timmy H. Tseng, Crystal T. Lee
2017 J jnl
Playfulness in mobile instant messaging: Examining the influence of emoticons and text messaging on social interaction.
Comput. Hum. Behav.
Sara H. Hsieh, Timmy H. Tseng
2016 — conf
The effects of Social Capital on Brand Evangelism in Online Brand Fan Page: the Role of passionate Brand Love.
PACIS
Crystal T. Lee, Sara H. Hsieh
2015 — conf
The Effects of Emoticons and Text-Messaging on Social Interaction: Playfulness in Mobile Instant Messaging.
PACIS
Sara H. Hsieh, Timmy H. Tseng
2014 — conf
The Self-Expressiveness of Footprints: Understanding the Drivers of Check-in.
PACIS
Sara H. Hsieh, Timmy H. Tseng, Crystal T. Lee
2014 — conf
Transforming smartphone Owners into Partial Employees: the effect of Value Creation and Innovativeness on Consumer coproduction Behaviour.
PACIS
Crystal T. Lee, Sara H. Hsieh, Timmy H. Tseng
2013 J jnl
Online brand community response to negative brand events: the role of group eWOM.
Internet Res.
Aihwa Chang, Sara H. Hsieh, Timmy H. Tseng
2013 J jnl
Personality Traits That Lead Members of Online Brand Communities to Participate in Information Sending and Receiving.
Int. J. Electron. Commer.
Aihwa Chang, Sara H. Hsieh, Frances Lin