Olivier Toubia

20 papers Journal 20
YearRankTypeTitle / Venue / Authors
2026 J jnl
Examining and Addressing Barriers to Diversity in LLM-Generated Ideas.
CoRR
Yuting Deng, Melanie Brucks, Olivier Toubia
2025 J jnl
A Mega-Study of Digital Twins Reveals Strengths, Weaknesses and Opportunities for Further Improvement.
CoRR
Tianyi Peng, George Z. Gui, Daniel J. Merlau, Grace Jiarui Fan, Malek Ben Sliman, Melanie Brucks, Eric J. Johnson, Vicki Morwitz, Abdullah Althenayyan, Silvia Bellezza, Dante Donati, Hortense Fong, Elizabeth Friedman, Ariana Guevara, Mohamed Hussein, Kinshuk Jerath, Bruce Kogut, Kristen Lane, Hannah Li, Patryk Perkowski, Oded Netzer, Olivier Toubia
2025 J jnl
Database Report: Twin-2K-500: A Data Set for Building Digital Twins of over 2,000 People Based on Their Answers to over 500 Questions.
Mark. Sci.
Olivier Toubia, George Z. Gui, Tianyi Peng, Daniel J. Merlau, Ang Li, Haozhe Chen
2025 J jnl
Twin-2K-500: A dataset for building digital twins of over 2,000 people based on their answers to over 500 questions.
CoRR
Olivier Toubia, George Z. Gui, Tianyi Peng, Daniel J. Merlau, Ang Li, Haozhe Chen
2023 J jnl
Editorial: Marketing's Role in the Evolving Discipline of Product Management.
Mark. Sci.
Jeffrey D. Shulman, Olivier Toubia, Raena Saddler
2023 J jnl
The Challenge of Using LLMs to Simulate Human Behavior: A Causal Inference Perspective.
CoRR
George Gui, Olivier Toubia
2022 J jnl
Editorial: A New Chapter or a New Page for
Mark. Sci.
Olivier Toubia
2022 J jnl
Editorial: Next Steps for
Mark. Sci.
Anocha Aribarg, Tat Y. Chan, Preyas S. Desai, Nitin Mehta, Upender Subramanian, Olivier Toubia, Kenneth C. Wilbur
2022 J jnl
Letting Logos Speak: Leveraging Multiview Representation Learning for Data-Driven Branding and Logo Design.
Mark. Sci.
Ryan Dew, Asim Ansari, Olivier Toubia
2021 J jnl
Content-Based Model of Web Search Behavior: An Application to TV Show Search.
Manag. Sci.
Jia Liu, Olivier Toubia, Shawndra Hill
2021 J jnl
Understanding Consumer Preferences for Explanations Generated by XAI Algorithms.
CoRR
Yanou Ramon, Tom Vermeire, Olivier Toubia, David Martens, Theodoros Evgeniou
2018 J jnl
A Semantic Approach for Estimating Consumer Content Preferences from Online Search Queries.
Mark. Sci.
Jia Liu, Olivier Toubia
2017 J jnl
Idea Generation, Creativity, and Prototypicality.
Mark. Sci.
Olivier Toubia, Oded Netzer
2014 J jnl
Improving Penetration Forecasts Using Social Interactions Data.
Manag. Sci.
Olivier Toubia, Jacob Goldenberg, Rosanna Garcia
2013 J jnl
Dynamic Experiments for Estimating Preferences: An Adaptive Method of Eliciting Time and Risk Parameters.
Manag. Sci.
Olivier Toubia, Eric Johnson, Theodoros Evgeniou, Philippe Delquié
2013 J jnl
Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter?
Mark. Sci.
Olivier Toubia, Andrew T. Stephen
2012 J jnl
Measuring Consumer Preferences Using Conjoint Poker.
Mark. Sci.
Olivier Toubia, Martijn G. de Jong, Daniel Stieger, Johann Füller
2009 J jnl
Explaining the power-law degree distribution in a social commerce network.
Soc. Networks
Andrew T. Stephen, Olivier Toubia
2009 J jnl
The Silver Lining Effect: Formal Analysis and Experiments.
Manag. Sci.
Peter Jarnebrant, Olivier Toubia, Eric Johnson
2008 J jnl
Eliciting Consumer Preferences Using Robust Adaptive Choice Questionnaires.
IEEE Trans. Knowl. Data Eng.
Jacob D. Abernethy, Theodoros Evgeniou, Olivier Toubia, Jean-Philippe Vert