Michel Wedel

22 papers A 1Journal 21
YearRankTypeTitle / Venue / Authors
2025 J jnl
IPGO: Indirect Prompt Gradient Optimization on Text-to-Image Generative Models with High Data Efficiency.
CoRR
Jianping Ye, Michel Wedel, Kunpeng Zhang
2025 J jnl
SIGN: A Statistically-Informed Gaze Network for Gaze Time Prediction.
CoRR
Jianping Ye, Michel Wedel
2025 J jnl
STARE: Predicting Decision Making Based on Spatio-Temporal Eye Movements.
CoRR
Moshe Unger, Alexander Tuzhilin, Michel Wedel
2024 J jnl
Predicting and optimizing marketing performance in dynamic markets.
OR Spectr.
Daniel Guhl, Friederike Paetz, Udo Wagner, Michel Wedel
2024 J jnl
Predicting consumer choice from raw eye-movement data using the RETINA deep learning architecture.
Data Min. Knowl. Discov.
Moshe Unger, Michel Wedel, Alexander Tuzhilin
2018 J jnl
Effects of model eye gaze direction on consumer visual processing: Evidence from China and America.
Inf. Manag.
Qiuzhen Wang, Michel Wedel, Liqiang Huang, Xuan Liu
2015 J jnl
The Buffer Effect: The Role of Color When Advertising Exposures Are Brief and Blurred.
Mark. Sci.
Michel Wedel, Rik Pieters
2013 J jnl
Information Acquisition During Online Decision Making: A Model-Based Exploration Using Eye-Tracking Data.
Manag. Sci.
Savannah Wei Shi, Michel Wedel, Rik Pieters
2012 J jnl
Ad Gist: Ad Communication in a Single Eye Fixation.
Mark. Sci.
Rik Pieters, Michel Wedel
2010 J jnl
Moment-to-Moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing.
Mark. Sci.
Thales S. Teixeira, Michel Wedel, Rik Pieters
2009 J jnl
My Mobile Music: An Adaptive Personalization System for Digital Audio Players.
Mark. Sci.
Tuck Siong Chung, Roland T. Rust, Michel Wedel
2009 A conf
Up close and personalized: a marketing view of recommendation systems.
RecSys
Michel Wedel, Roland T. Rust, Tuck Siong Chung
2008 J jnl
Research Note - Competitive Brand Salience.
Mark. Sci.
Ralf van der Lans, Rik Pieters, Michel Wedel
2007 J jnl
Optimal Feature Advertising Design Under Competitive Clutter.
Manag. Sci.
Rik Pieters, Michel Wedel, Jie Zhang
2004 J jnl
An empirical comparison of EM, SEM and MCMC performance for problematic Gaussian mixture likelihoods.
Stat. Comput.
José G. Dias, Michel Wedel
2004 J jnl
Identifying Innovators for the Cross-Selling of New Products.
Manag. Sci.
Wagner A. Kamakura, Bruce S. Kossar, Michel Wedel
2002 J jnl
Breaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory.
Manag. Sci.
Rik Pieters, Luk Warlop, Michel Wedel
2001 J jnl
Computing the Standards Errors of Mixture Model Parameters with EM when Classes are Well Separated.
Comput. Stat.
Michel Wedel
2001 J jnl
GLIMMIX: Software for Estimating Mixtures and Mixtures of Generalized Linear Models.
J. Classif.
Michel Wedel
2000 J jnl
Mixed Tree and Spacial Representations of Dissimilarity Judgments.
J. Classif.
Michel Wedel, Tammo H. A. Bijmolt
1998 J jnl
A Bayesian approach to the spatial representation of market structure from consumer choice data.
Eur. J. Oper. Res.
Wayne S. DeSarbo, Youngchan Kim, Michel Wedel, Duncan K. H. Fong
1990 J jnl
Comparative analysis of the penetrative capacity of synopses and of full papers unrelated to the synopses published in the same broad-scope agricultural journal.
J. Inf. Sci.
Dirk G. van der Heij, Jan van der Burg, Ian R. C. Cressie, Michel Wedel