Malte Brettel

27 papers C 8Journal 6Unranked 13
YearRankTypeTitle / Venue / Authors
2024 C conf
Steering Towards AI: Examining the Influence of Diverse CEO Experiences on AI Orientation.
ICIS
Sebastian Esch, Sebastian Kruse, Malte Brettel
2023 — conf
The Impact of CEOs' technological Frame on Organizational Agility and the Mediating effect of Digital Business Capabilities: an Empirical Analysis.
ECIS
Alena Glanz, Andrea Greven, Malte Brettel
2022 C conf
"Digital In, Digital Out?" - Evidence for a Curvilinear Relationship Between IT Experience in Top Management Teams and Firms' Digital Orientation.
ICIS
Florian Wedel, Sebastian Kruse, Christoph Maus, Malte Brettel
2022 C conf
Goal Size Signaling in Entrepreneurial Finance: Evidence for Costless and Simultaneous Signaling in Initial Coin Offerings.
ICIS
Nik Tavakoli Darestani, Sebastian Kruse, Christoph Maus, Malte Brettel
2021 C conf
Digital Strategy as a Key Mediator of New Product Development Managers' Decision-making Behavior and Innovative Capabilities: an Empirical Analysis.
ICIS
Ireen Kulish, Andrea Greven, Malte Brettel
2021 — conf
Value Creation through Strategic Investments in Digital Technologies: the Role of Organizational Agility.
ECIS
Sebastian Eisele, Malte Brettel
2021 C conf
Who Matters After Fundraising? Empirical Examination of Venture Survival in the Blockchain Ecosystem.
ICIS
Caroline V. Grau, Colin Schulz, David Bendig, Malte Brettel
2020 C conf
Reconsidering Modularity for Radical Innovation in the Digital World.
ICIS
Simona Schamper, Andrea Greven, Malte Brettel
2019 — conf
Creating Business Value through Social Media: an Investigation of the Dynamic Relationship between Social Media, Brand equity and Firm Risk.
ECIS
Micha Schildmann, David Bendig, Malte Brettel
2019 — conf
From a Theory of Production to Data-Based Business Models.
APMS (2)
Günther Schuh, Malte Brettel, Jan-Philipp Prote, Andreas Gützlaff, Frederick Sauermann, Katharina Thomas, Mario Piel
2019 — conf
How Creative cues determine Online response to TV Commercials: an Empirical Investigation for Digital-Native Brands.
ECIS
Caroline Julia Meder, Jan Kemper, Malte Brettel
2019 C conf
Investors' Digital Myopia - The Information Value of Being Digital.
ICIS
Bardo Droege, Steffen Strese, Malte Brettel
2019 — conf
Product Uncertainty in Online Markets: The Influence of Situational Factors and Individual Characteristics on Purchase Decision Reversal.
HICSS
Mayur Jha, Jan Kemper, Malte Brettel
2019 C conf
The Intangible Value of Digitalization - Assessing the Relationship of Digital Orientation and Intangible Value Drivers.
ICIS
Sebastian Beutel, David Bendig, Malte Brettel
2018 — conf
Credence Goods in Online Markets: An Empirical Analysis of Returns and Sales After Returns.
ECIS
Sebastian Feuß, Malte Brettel
2018 J jnl
Managing Payment Transaction Costs at Multinational Online Retailers.
Int. J. Electron. Commer.
Robert Maximilian Grüschow, Malte Brettel
2018 — conf
The Impact of Service Failure Controllability and Relationship Strength on Post-Complaint Consumer Behavior - An Empirical Analysis.
HICSS
Frederike von Aswege, Jan Kemper, Malte Brettel
2017 — conf
Generating Consumer Insights from Big Data Clickstream Information and the Link with Transaction-Related Shopping Behavior.
ECIS
Daniel Schellong, Jan Kemper, Malte Brettel
2017 — conf
How Online Customer Reviews Affect Sales and Return Behavior - an Empirical Analysis in Fashion E-Commerce.
ECIS
Tobias Lohse, Jan Kemper, Malte Brettel
2016 — conf
Clickstream Data as a Source to Uncover con-Sumer Shopping Types in a Large-Scale Online Setting.
ECIS
Daniel Schellong, Jan Kemper, Malte Brettel
2016 J jnl
How do different payment methods deliver cost and credit efficiency in electronic commerce?
Electron. Commer. Res. Appl.
Robert Maximilian Grüschow, Jan Kemper, Malte Brettel
2015 J jnl
Brand competition in fashion e-commerce.
Electron. Commer. Res. Appl.
David Heuer, Malte Brettel, Jan Kemper
2015 — conf
Do Transaction Costs of Payment Systems Differ Across Customers in E-commerce?
ECIS
Robert Maximilian Grüschow, Jan Kemper, Malte Brettel
2012 J jnl
Alignment of market orientation and innovation as a success factor: a five-country study.
Technol. Anal. Strateg. Manag.
Malte Brettel, Monika Oswald, Tessa Flatten
2011 — conf
Causal vs. Effectual Behavior - Support for Entrepreneurs.
iStar
Jan Schlueter, Dominik Schmitz, Malte Brettel, Matthias Jarke, Ralf Klamma
2010 J jnl
Market Orientation in Emerging Firms: Towards a More Rigorous Understanding of Entrepreneurial Marketing.
Int. J. E Entrepreneurship Innov.
Malte Brettel, Andreas Engelen, Florian Heinemann, Andreas Kessell
1997 J jnl
Das Dozentenbewertungssystem der WHU Koblenz als Informationssystem.
Wirtschaftsinf.
Malte Brettel, Ove Jensen, Kai Sautter