Kwiseok Kwon

12 papers C 1Journal 11
YearRankTypeTitle / Venue / Authors
2012 J jnl
An empirical study of the structure of relevant keywords in a search engine using the minimum spanning tree.
Expert Syst. Appl.
Cookhwan Kim, Sungsik Park, Kwiseok Kwon, Woojin Chang
2012 J jnl
An empirical test to forecast the sales rank of a keyword advertisement using a hierarchical Bayes model.
Expert Syst. Appl.
Cookhwan Kim, Sungsik Park, Kwiseok Kwon, Woojin Chang
2012 J jnl
How to design personalization in a context of customer retention: Who personalizes what and to what extent?
Electron. Commer. Res. Appl.
Kwiseok Kwon, Cookhwan Kim
2012 J jnl
How to select search keywords for online advertising depending on consumer involvement: An empirical investigation.
Expert Syst. Appl.
Cookhwan Kim, Sungsik Park, Kwiseok Kwon, Woojin Chang
2011 J jnl
How to measure the effectiveness of online advertising in online marketplaces.
Expert Syst. Appl.
Cookhwan Kim, Kwiseok Kwon, Woojin Chang
2010 J jnl
How to best characterize the personalization construct for e-services.
Expert Syst. Appl.
Kwiseok Kwon, Jinhyung Cho, Yongtae Park
2009 J jnl
Influences of customer preference development on the effectiveness of recommendation strategies.
Electron. Commer. Res. Appl.
Kwiseok Kwon, Jinhyung Cho, Yongtae Park
2009 J jnl
Multidimensional credibility model for neighbor selection in collaborative recommendation.
Expert Syst. Appl.
Kwiseok Kwon, Jinhyung Cho, Yongtae Park
2009 J jnl
Q-rater: A collaborative reputation system based on source credibility theory.
Expert Syst. Appl.
Jinhyung Cho, Kwiseok Kwon, Yongtae Park
2008 C conf
Source Credibility Model for Neighbor Selection in Collaborative Web Content Recommendation.
APWeb
Jinhyung Cho, Kwiseok Kwon
2007 J jnl
Collaborative Filtering Using Dual Information Sources.
IEEE Intell. Syst.
Jinhyung Cho, Kwiseok Kwon, Yongtae Park
2007 J jnl
Implicit user credibility extraction for reputation rating mechanism in B2C e-commerce.
Int. J. Intell. Inf. Database Syst.
Jinhyung Cho, Kwiseok Kwon, Yongtae Park