Kit Hong Wong

12 papers Journal 12
YearRankTypeTitle / Venue / Authors
2025 J jnl
How do mobile app users react to embedded advertising? A perspective from psychological reactance theory.
Behav. Inf. Technol.
Kit Hong Wong, Hsin Hsin Chang, You-Hung Lin, Szu-Yu Lin
2022 J jnl
Peer privacy protection motivation and action on social networking sites: Privacy self-efficacy and information security as moderators.
Electron. Commer. Res. Appl.
Hsin Hsin Chang, Kit Hong Wong, Ho Chin Lee
2019 J jnl
The determinants of trust transfer on mobile shopping decision: flow experience as a moderator.
Int. J. Mob. Commun.
Hsin Hsin Chang, Kit Hong Wong, Pin Wei Ho
2019 J jnl
The effects of business systems leveraging on supply chain performance: Process innovation and uncertainty as moderators.
Inf. Manag.
Hsin Hsin Chang, Kit Hong Wong, Wei Sheng Chiu
2019 J jnl
The effects of consumption values and relational benefits on smartphone brand switching behavior.
Inf. Technol. People
Kit Hong Wong, Hsin Hsin Chang, Chih Heng Yeh
2018 J jnl
Consumption Value and Social Capital on Sense of Virtual Community Toward Value of Co-Created Information.
J. Organ. End User Comput.
Hsin Hsin Chang, Kit Hong Wong, Cheng Joo Eng, Shu Hui Chen
2018 J jnl
Online advertorial attributions on consumer responses: materialism as a moderator.
Online Inf. Rev.
Hsin Hsin Chang, Kit Hong Wong, Tsun Wei Chu
2017 J jnl
Applying push-pull-mooring to investigate channel switching behaviors: M-shopping self-efficacy and switching costs as moderators.
Electron. Commer. Res. Appl.
Hsin Hsin Chang, Kit Hong Wong, Shi Yu Li
2017 J jnl
Social capital and transaction cost on co-creating IT value towards inter-organizational EMR exchange.
Int. J. Medical Informatics
Hsin Hsin Chang, Chung-Jye Hung, Ching Ying Huang, Kit Hong Wong, Yi-Ju Tsai
2015 J jnl
The effects of response strategies and severity of failure on consumer attribution with regard to negative word-of-mouth.
Decis. Support Syst.
Hsin Hsin Chang, Yao-Chuan Tsai, Kit Hong Wong, Jian Wei Wang, Fang Ju Cho
2014 J jnl
The effects of customer relationship management relational information processes on customer-based performance.
Decis. Support Syst.
Hsin Hsin Chang, Kit Hong Wong, Po Wen Fang
2010 J jnl
Adoption of e-procurement and participation of e-marketplace on firm performance: Trust as a moderator.
Inf. Manag.
Hsin Hsin Chang, Kit Hong Wong