Guiomar Martín-Herrán

37 papers Journal 37
YearRankTypeTitle / Venue / Authors
2026 J jnl
Balancing mitigation policies during pandemics: economic, health, and environmental implications.
Ann. Oper. Res.
Javier de Frutos, Davide La Torre, Danilo Liuzzi, Simone Marsiglio, Guiomar Martín-Herrán
2025 J jnl
Capacity coordination in a duopoly with perfect cournot complements.
Ann. Oper. Res.
Bertrand Crettez, Naïla Hayek, Guiomar Martín-Herrán
2025 J jnl
Existence of equilibrium in a dynamic supply chain game with vertical coordination, horizontal competition, and complementary goods.
Eur. J. Oper. Res.
Bertrand Crettez, Naïla Hayek, Guiomar Martín-Herrán
2025 J jnl
Is multichannel retail marketing integration a panacea?
J. Oper. Res. Soc.
Guiomar Martín-Herrán, Simon-Pierre Sigué
2024 J jnl
Efficiency-Inducing Policy for Polluting Oligopolists.
Dyn. Games Appl.
Guiomar Martín-Herrán, Santiago J. Rubio
2024 J jnl
The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers.
Int. Trans. Oper. Res.
Salma Karray, Guiomar Martín-Herrán
2022 J jnl
Cooperative advertising in competing supply chains and the long-term effects of retail advertising.
J. Oper. Res. Soc.
Salma Karray, Guiomar Martín-Herrán, Simon-Pierre Sigué
2022 J jnl
Investment in Cleaner Technologies in a Transboundary Pollution Dynamic Game: A Numerical Investigation.
Dyn. Games Appl.
Javier de Frutos, Víctor Gatón, Paula M. López-Pérez, Guiomar Martín-Herrán
2021 J jnl
Equilibrium strategies in a multiregional transboundary pollution differential game with spatially distributed controls.
Autom.
Javier de Frutos, Paula M. López-Pérez, Guiomar Martín-Herrán
2021 J jnl
On coincidence of feedback and global Stackelberg equilibria in a class of differential games.
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Santiago J. Rubio
2020 J jnl
Manufacturer defensive and offensive advertising in competing distribution channels.
Int. Trans. Oper. Res.
Guiomar Martín-Herrán, Simon-Pierre Sigué
2019 J jnl
Fighting store brands through the strategic timing of pricing and advertising decisions.
Eur. J. Oper. Res.
Salma Karray, Guiomar Martín-Herrán
2019 J jnl
Spatial vs. non-spatial transboundary pollution control in a class of cooperative and non-cooperative dynamic games.
Eur. J. Oper. Res.
Javier de Frutos, Guiomar Martín-Herrán
2019 J jnl
Vendor Management Inventory with consignment contracts and the benefits of cooperative advertising.
Eur. J. Oper. Res.
Pietro De Giovanni, Salma Karray, Guiomar Martín-Herrán
2018 J jnl
Selection of a Markov Perfect Nash Equilibrium in a Class of Differential Games.
Dyn. Games Appl.
Javier de Frutos, Guiomar Martín-Herrán
2016 J jnl
The impact of foresight in a transboundary pollution game.
Eur. J. Oper. Res.
Hassan Benchekroun, Guiomar Martín-Herrán
2016 J jnl
Unbounded growth in the Neoclassical growth model with non-constant discounting.
Math. Soc. Sci.
Francisco Cabo, Guiomar Martín-Herrán, María Pilar Martínez-García
2015 J jnl
Does Flexibility Facilitate Sustainability of Cooperation Over Time? A Case Study from Environmental Economics.
J. Optim. Theory Appl.
Javier de Frutos, Guiomar Martín-Herrán
2015 J jnl
Price coordination in distribution channels: A dynamic perspective.
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Sihem Taboubi
2015 J jnl
Trade deals and/or on-package coupons.
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Simon-Pierre Sigué
2014 J jnl
Downstream horizontal integration and multiunit dealership.
Int. Trans. Oper. Res.
Guiomar Martín-Herrán, Simon-Pierre Sigué, Georges Zaccour
2012 J jnl
Dual role of price and myopia in a marketing channel.
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Sihem Taboubi, Georges Zaccour
2011 J jnl
Prices, promotions, and channel profitability: Was the conventional wisdom mistaken?
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Simon-Pierre Sigué
2011 J jnl
Strategic interactions in traditional franchise systems: Are franchisors always better off?
Eur. J. Oper. Res.
Guiomar Martín-Herrán, Simon-Pierre Sigué, Georges Zaccour
2010 J jnl
The Leitmann-Schmitendorf advertising differential game.
Appl. Math. Comput.
Steffen Jørgensen, Guiomar Martín-Herrán, Georges Zaccour
2009 J jnl
A dynamic model for advertising and pricing competition between national and store brands.
Eur. J. Oper. Res.
Salma Karray, Guiomar Martín-Herrán
2008 J jnl
Competing for consumer's attention.
Autom.
Guiomar Martín-Herrán, Olivier Rubel, Georges Zaccour
2008 J jnl
Feedback Stackelberg equilibrium strategies when the private label competes with the national brand.
Ann. Oper. Res.
Nawel Amrouche, Guiomar Martín-Herrán, Georges Zaccour
2008 J jnl
Technological Leadership and Sustainable Growth in a Bilateral Trade Model.
IGTR
Francisco Cabo, Guiomar Martín-Herrán, María Pilar Martínez-García
2006 J jnl
A Time-Consistent Agreement in an interregional differential Game on Pollution and Trade.
IGTR
Francisco Cabo, Elena Escudero, Guiomar Martín-Herrán
2006 J jnl
Deforestation and foreign transfers: a Stackelberg differential game approach.
Comput. Oper. Res.
Guiomar Martín-Herrán, Pierre Cartigny, Estelle Motte, Mabel Tidball
2006 J jnl
The Impact of Manufacturers' Wholesale Prices on a Retailer's Shelf-Space and Pricing Decisions.
Decis. Sci.
Guiomar Martín-Herrán, Sihem Taboubi, Georges Zaccour
2005 J jnl
A time-consistent open-loop Stackelberg equilibrium of shelf-space allocation.
Autom.
Guiomar Martín-Herrán, Sihem Taboubi, Georges Zaccour
2005 J jnl
Shelf-Space Allocation and Advertising Decisions in the Marketing Channel: a differential Game Approach.
IGTR
Guiomar Martín-Herrán, Sihem Taboubi
2005 J jnl
Sustainability of Cooperation overtime in Linear-Quadratic differential Games.
IGTR
Steffen Jørgensen, Guiomar Martín-Herrán, Georges Zaccour
2004 J jnl
Markov Perfect Equilibrium Advertising Strategies of Lanchester Duopoly Model: A Technical Note.
Manag. Sci.
Ramla Jarrar, Guiomar Martín-Herrán, Georges Zaccour
2004 J jnl
Slowing deforestation pace through subsidies: a differential game.
Autom.
Karima Fredj, Guiomar Martín-Herrán, Georges Zaccour