Gila E. Fruchter

12 papers Journal 12
YearRankTypeTitle / Venue / Authors
2024 J jnl
How responsive should a firm be to customers' expectations?
Eur. J. Oper. Res.
Gila E. Fruchter, Agnieszka Wiszniewska-Matyszkiel
2022 J jnl
Too Popular, Too Fast: Optimal Advertising and Entry Timing in Markets with Peer Influence.
Manag. Sci.
Gila E. Fruchter, Ashutosh Prasad, Christophe Van den Bulte
2021 J jnl
Coordinating Carbon Emissions via Production Quantities: A Differential Game Approach.
Games
Gila E. Fruchter, Hussein Naseraldin
2020 J jnl
Contract design when quality is co-created in a supply chain.
Eur. J. Oper. Res.
Tal Avinadav, Tatyana Chernonog, Gila E. Fruchter, Ashutosh Prasad
2018 J jnl
Accelerating the diffusion of innovations under mixed word of mouth through marketing-operations interaction.
Ann. Oper. Res.
Fouad El Ouardighi, Gustav Feichtinger, Gila E. Fruchter
2009 J jnl
Social Relationship and Transactional Marketing Policies - Maximizing Customer Lifetime Value.
J. Optimization Theory and Applications
Gila E. Fruchter, Simon-Pierre Sigué
2006 J jnl
Dynamic brand-image-based production location decisions.
Autom.
Gila E. Fruchter, Eugene D. Jaffe, Israel D. Nebenzahl
2005 J jnl
Dynamic Online and Offline Channel Pricing for Heterogeneous Customers in Virtual Acceptance.
IGTR
Gila E. Fruchter, Charles S. Tapiero
2001 J jnl
A dual control problem and application to marketing.
Eur. J. Oper. Res.
Gila E. Fruchter
2001 J jnl
Advertising in a Competitive Product Line.
IGTR
Gila E. Fruchter
1998 J jnl
Dynamic promotional budgeting and media allocation.
Eur. J. Oper. Res.
Gila E. Fruchter, Shlomo Kalish
1991 J jnl
Generalized zero sets location and absolute robust stabilization of continuous nonlinear control systems.
Autom.
Gila E. Fruchter